Cookie Policy

Cookie Policy of

Cookies and other identifiers are made up of portions of code located in the User’s device which assist the Holder in providing the Service according to the described purposes.

Some of the purposes of use of the identifiers may also require the consent of the User. If the consent has already been given, it can be freely revoked at any time following the instructions reported in this document.


Activities strictly necessary to ensure the Functioning of this Website and the provision of the Service

This Website uses Cookies or other identifiers to carry out activities which are strictly necessary to guarantee the functioning or supply the Service and, therefore, do not require the consent of the Users. Users can disable these identifiers by changing the settings of their browser or device as more detailed described in the present document, however this could adversely affect the basic operative functions or lead to the unavailability of the Service.


Other Activities


This Website use Cookies or other identifiers to measure traffic and analyse the behaviour of the Users with the aim to improve the Service.


Heat mapping and session recording

Heat mapping services are used to identify which areas of a page are subject to the cursor movement or mouse clicks to detect which of them attract the most interest. These services allow to monitor and analyse the traffic data of User behaviour.

Some of these services can record the sessions and keep them available for later viewing.


Hotjar Heat Maps & Recordings (Hotjar Ltd.)

Hotjar is a heat mapping service and session recording provided from Hotjar Ltd.

Hotjar respects the generic “Do Not Track” headers. This means that the browser can indicate the script not to collect any User’s data. It is a setting available on all main browsers. Further information on the opt-out from Hotjat is available here.

Personal Data processed: Cookies, Usage data and other types of Data according to what specified from the privacy policy of the service.

Place of processing: Malta – Privacy PolicyOpt Out.



The services contained in this section allow the Data Controller to monitor and analyse the traffic data and are necessary to keep track of User’s behaviour.


Google Analytics

Google Analytics is a web analysis service provided by Google LLC or by Google Ireland Limited, according to which position this Website is used, (“Google”). Google uses the Personal Data achieved to track and examine the use of this Website, issue report and share them with other services developed by Google.

Google can use the Personal Data to contextualize and personalize the advertisements of its advertising network.

Personal Data processed: Cookies and Usage data.

Place of processing: United StatesPrivacy PolicyOpt Out; Ireland – Privacy PolicyOpt Out. Subject adhering to the Privacy Shield.


Targeting and advertising

This Website use Cookies and other identifiers to provide personalized commercial contents based on User’s behaviour and to manage, supply and keep track of the advertisements.


Remarketing and behavioural targeting

This type of services allows this Website and its partners to communicate, optimize and serve advertisements based on past use of this Website by the User.

This activity is facilitated by the tracking of Usage Data and by the use of Cookies and other identifiers to collect informations which will be transferred to partners who manage remarketing and behavioural activities.

Some services offer a remarketing option based on email address lists.

In addition to the opt-out functionality offered by the services listed below, User can effect the opt-out by visiting the opt-out page of the Network Advertising Initiative.

Users can also choose not to participate in certain advertisement features through the corresponding device option settings, such as the mobile device advertising configuration options or the generic advertising configuration.


Facebook Remarketing (Facebook, Inc.)

Facebook Remarketing is a remarketing and behavioural targeting service provided by Facebook Inc. that connects the activity of this Website with the Facebook advertising network.

Personal Data processed: Cookies and Usage data.

Place of processing: United States – Privacy PolicyOpt Out. Subject adhering to the Privacy Shield.


How to give or withdraw consent

Users can give or withdraw their consent to the use of Cookies and other identifiers by setting accordingly their preferences within the cookie information or updating such preferences with the appropriate widget for consent settings, if available.

In addition, Users can manage their identifiers preferences directly thought the settings of their device and prevent – for example – the acceptance third parties identifiers. Thought the browser or the devise settings, it is also possible to delete the identifiers saved in the past, including those used to memorize the initial consent given by the User. Users can find informations on how to handle the identifiers with some of the most popular browsers, for example, at following addresses: Google Chrome, Mozilla Firefox, Apple Safari and Microsoft Internet Explorer.

With reference to the identifiers used by third-parties, Users can manage their settings and withdraw their consent by visiting the relative opt-out link (if available), using the tools described in the third-party’s privacy policy or contacting the same directly.

Without prejudice to the foregoing, we inform the Users about the possibility of using the information provided by YourOnlineChoices (EU), the Network Advertising Initiative (USA) and the Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan) or other similar services. With these services it is possible to manage the tracking preferences of most advertising tools. The Holder, therefore, recommends Users to use such resources in addition to the informations provided in this document.


Data Controller

Manifattura Pri.Ma.Tex s.r.l

P.IVA 02202530487

REA 493820

Via Tourcoing 21

59100 Prato


Holder email address:

Certified Electronic Mail:


Since the use of the Cookies and other Identifiers operated from third-parties through the services used inside this Website cannot be technically controlled by the Holder, any specific references to identifiers used from third-parties have to be considered indicative. To obtain complete informations, User is invited to consult the privacy policy of any third-party services listed in this document.

Given the objective complexity of identifying technologies based on Cookies and other identifiers, Users are invited to contact the Holder if they wish to receive any further information relative to the use of such identifiers though this Website.


Definitions and legal references

Personal Data (or Data)

It constitutes personal data any information which, directly or indirectly, also in connection with any other information, including a personal identification number, makes an individual identified or identifiable.

Usage Data

These are the informations automatically collected through this Website (also from third-party applications integrated into this Website), including: the IP addresses or domain names of the computers used by the Users who connects to this Website, the addresses in URI (Uniform Resource Identifier), the time of the request, the method used to forward the request to the server, the dimension of the file obtained in response, the numeric code indicating the status of the response from server (successful, error, etc.), country of origin the characteristics of the browser and operating system used by the visitor, the various temporal connotations of the visit (for example the time spent on each page) and the details of the itinerary followed inside the application, with particular reference to the sequence of the consulted pages, the parameters relative to the operating system and the User’s IT environment.


The individual who uses this Website, unless otherwise specified, coincides with the interested party.

Person concerned

The individual to whom the Personal Data refers.

Data Processor (o Responsible)

The individual, legal entity, public administration and any other entity that process personal data on behalf of the Holder, according to what reported in this privacy policy.

Data Controller (or Holder)

The individual, legal entity, public authority, the service or any other agency which, individually or together with others, determines the purposes and the means of the processing of personal data and the tools adopted, including the security measures relating to the operation and use of this Website. The Data Controller, unless otherwise specified, is the owner of this Website.

This Website (or this Application)

The Hardware or software tool through which User’s personal data is collected and processed.


The Service provided by this Website as defined in the relative terms (if present) on this website/application.

European Union (or EU)

Unless otherwise specified, any reference to the European Union contained in this document is intended to be extended to all current members of the European Union and the Economic European Area.


Cookies are identifiers which consist of small portions of data stored inside User’s device.

Cookies are small text files created from some websites on the user’s computer when they access specific websites, with the purpose to store and transfer files. Cookies are sent from the visited website to the browser (for example Internet Explorer, Mozilla Firefox, Google Chrome etc…) and memorized on User’s computer; they are then sent back to the website upon subsequent visits. In some cases the use of cookies is technically necessary as some operations cannot be performed without them; on other cases the website uses cookies to facilitate the browsing by the user or allow him the use of specific services requested.

In general, cookies can remain in the system for long periods and contain a unique identification code in relation to the user allowing the sites that are equipped to keep track of the user’s browsing within the site, for historical or advertising purpose (Behavioural Advertising).


Any technology - Cookies included - that allows the information storage, or access to already saved information, on the User’s device.


Legal references

This privacy statement has been prepared on the basis of multiple legislative systems, including articles 13 and 14 of Regulation (EU) 2016/679.

Unless otherwise specified, this privacy statement concerns exclusively this Website.

The interested party for any clarification, information or request can directly contact the Data controller through written communication to be sent through certified electronic mail to or by registered letter with return receipt to the following address: MANIFATTURA PRI.MA.TEX S.r.l. Via Tourcoing 21 (59100) Prato (PO).